Socio-Cultural Competence And Media Literacy

Overall Expectations By the end of this course, students will: 4. demonstrate an understanding of, interpret, and create a variety of media texts. Specific Expectations Demonstrating Media Knowledge and Skills By the end of this course, students will: Understanding Media Texts 4.1 view, read, and listen to simple media texts to obtain information and complete assigned tasks (e.g., report the weather as forecast on television; compile sports scores from the newspaper; obtain transportation schedules from websites; scan flyers to price school supplies) Interpreting Media Texts 4.2 identify the purpose and intended audience of a few different types of media texts (e.g., advertising flyers, travel brochures, settlement services pamphlets, DVDs, websites) Creating Media Texts 4.3 create simple media texts for a few different purposes (e.g., posters or brochures about the school or community, a collage on first impressions of Canada)

Lessons Beyond Media Messages: Media Portrayal of Global Development Comparing Crime Dramas Crime in the News Defining Popular Culture Don’t Drink and Drive: Assessing the Effectiveness of Anti-Drinking Campaigns Fact Versus Opinion   How to Analyze the News Learning Gender Stereotypes Magazine Production Marketing to Teens: Marketing Tactics    Marketing to Teens: Parody Ads Movie Heroes and the Heroic Journey News Journalism Across the Media Public Images Scripting a Crime Drama Sex in Advertising Television News Television Newscasts TV Dads: Immature and Irresponsible? Video Production of a Newscast Viewing a Crime Drama Writing a Newspaper Article You Be the Editor